Shahana Qutab
Research Associate

An industrious and competent research associate also pursuing her PhD from School of Management, IILM University in the field of communication and marketing of public health. She has more than 5 years of work experience in teaching, research, and marketing. She has published her research work in Scopus and UGC care journals and made paper presentations in 3 International Conferences. She has acquired certificate in social marketing from IIT-Delhi and a certificate in research method in public policy from Centre for Public Policy Research, CPPR, Kochi.


  • National Eligibility Test (NET 2013)
  • Master’s in Business Administration (MBA) from Department of Management Studies, University of Kashmir (2004)
  • B.Sc (Bioscience) from Govt. College for Women, University of Kashmir (2001)
  • Higher Secondary education from Kothibagh Girls Hr. Sec. School, Srinagar (1998)
  • High School education from Presentation Convent Hr. Sec. School, Srinagar (1996)


She has worked as a marketing professional, lecturer and research consultant respectively, in reputed organisations. The list of organisations is given below:

  • Khyber Medical Institute (Srinagar)
  • Girls Community College of Business Administration, Jazan University (Kingdom of Saudi Arabia)
  • Telecom Sector Skill Council (Gurugram).

Research Publications

  • ‘Knowledge, Attitude and Practices of Health Insurance Schemes among Rural Women,’ Turkish Online Journal of Qualitative Inquiry -TOJQI – (SCOPUS indexed), January 2022.
  • ‘Public Health Insurance Accessibility Scenario in India’, The Journal of Oriental Research Madras (UGC), March 2022.
  • ‘Rashtriya Swasthya Bima Yojana (RSBY): Analysis of Utilization and Performance in Context of Social Marketing’, International Journal of Law, Management and Humanities IJLMH

Conference Paper Presentation

  • ‘Rashtriya Swasthya Bima YYojna (RSBY), End of the Road or need of an Overhaul’, 10th ICMC BIMTECH (Dec 4-6, 2020)
  • ‘The Tale of Universal Health Coverage among Women Through Literature Review’, 6th International Conference GL Bajaj Institute of Management and Research (May 5-6, 2022)
  • ‘Analysis of Health Insurance in Rural India: A Literature Review’, IILM International Conference on Industry 4.0 and Future of work (Dec 6-7, 2019)

Admissions Open for 2024
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