Nirbhay Rana
Assistant Professor

As a distinguished Pracademic, Nirbhay Rana brings 15 years of illustrious experience at the forefront of the fashion industry and academia. He is dedicated to imparting his expertise to budding fashion professionals, serving as a committed teacher, guiding and shaping the minds of fashion students. Holding a pivotal role, he serves as an external examiner on the examination panel of Kurukshetra University and Gurugram University, ensuring the highest standards of assessment. His contributions extend to designing the syllabus for the Bachelor of Apparel and Fashion Designing course at Kurukshetra University. With 13 years of teaching and 2 years of styling experience, he is deeply committed to nurturing the next generation of fashion professionals. His recent publication, ‘Ethical AI Integration in Marketing Strategies for Sustainable E-Commerce Fashion Designing,’ by IGI Global USA, reflects his dedication to innovative research. Additionally, as a Fellow of the Royal Society of Arts (RSA) in London, he exemplifies a dedication to excellence and social responsibility within the fashion industry.

Nirbhay-Rana

Qualification

  • Currently pursuing a Ph.D. in Fashion Management with a research focus on exploring the efficacy of inclusive and sustainable fashion marketing strategies.
  • MBA in Fashion Design and Management.
  • PG Diploma in Fashion, Clothing, and Textiles (FCT) from NIFT, New Delhi.
  • Advanced Diploma in Fashion Design from IIFT, New Delhi.
  • Bachelor of Technology in Computer Science from Kurukshetra University, Kurukshetra.
  • Certificate in “Fashion Styling& Image Making” from Business of Fashion Education.
  • Certificate in “Management of Fashion & Luxury Companies” from SDA, Bocconi.
  • Certificate in “Sustainable Fashion” from Copenhagen Business School.
  • Certificate in “Adobe Illustrator- Intermediate & Advanced level” from Udemy.
  • Certificate in Trainer’s Training Programme on Employability, Entrepreneurship, and Life Skill from NIESBUD, Ministry of Skill Development & Entrepreneurship, Govt. Of India.

Publications in Refereed Journals

  • Published paper in the UGC CARE journal “Kala Sarovar” on the topic “SYNESTHESIA IN FASHION: EXPLORING THE CONVERGENCE OF VISUAL ART AND SENSORY PERCEPTION IN CLOTHING DESIGN.”
  • Published a paper Title Fashion Diplomacy: The Role of Fashion in Cultural Exchange in INTERNATIONAL JOURNAL FOR INNOVATIVE RESEARCH IN MULTIDISCIPLINARY FIELD, UGC care ( ISSN: 2455-0620) Jan 2024
  • Published a paper Title: Digital Preservation of Traditional Crafts in INTERNATIONAL JOURNAL OF RESEARCH CULTURE SOCIETY, UGC care ( ISSN(O): 2456-6683 ) Jan 2024
  • Published paper Title:Corporate Governance Challenges in Family-Owned Luxury Businesses: Balancing Tradition and Modernization in Journal Artha , IIM Cacutta
  • Published a paper titled “Fast fashion & Sustainability” published in “Mode Ethique,” a UGC Sponsored International Conference organized by PG dept. of fashion designing, S.D College for Women, Jalandhar.
  • Paper titled Empowering Artisan Communities through Ethical Fashion presented at the International G20 Conference on Resilient Approaches for New World Order &Viksit Bharat organized by Shaheed Bhagat Singh College, Delhi University.
  • Presentation of a paper titled “Agility and Responsiveness Managing fashion supply” at the 12th National Conference at Guru Jambheshwar University, Hisar.

Publications in Newspaper

  • Article Title: Meet Rahul Mishra’s tailor — on Selena Gomez’s dress. The Indian Express 25th Oct ,2023
  • Article Title: The Politics of Dress: Symbolism, Religion, and Democracy in India: Plot politics International Affairs Geneva, 8th Nov, 23
  • Article Title: Khadi’s Triumph: Unleashing Political Power on a Global Canvas: Plot politics International Affairs Geneva, 16th Nov, 23
  • Article Title: Why Gucci or Louis Vuitton, not Sambalpuri? Unravelling the Unjustified Silence over India’s Artistic Luxury in Fibre2fabric in Dec 2023

Books & Chapters

  1. Chapter: “Ethical AI Integration in Marketing Strategies for Sustainable E-Commerce Fashion Designing” in Book: “Contemporary Management and Global Leadership for Sustainability” Publisher: IGI Global Publishing USA.
  2. Book: “Concepts of Fashion” Publisher: Kalyani Publications
  3. Book: “Apparel Industry – Pre & Post Processes” Publisher: Manojvm Publications

Admissions Open for 2024
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