BA (Fashion Design)

ELIGIBILITY: 10+2 level from any recognized board in India or Overseas


The Bachelor of Design degree program at IILM prepares students for professional careers by developing technical competency, independent problem solving and understanding, necessary for the challenges of a career in the creative industries. IILM practices the philosophy of liberal education, which drives creativity and innovation with a multidisciplinary learning system.

The degree promotes an emphasis on the diversity of studio practice and liberal art experiences. Students will consider design ideas from a variety of perspectives including history, architecture, social and environment impact, as well as purpose, which will enable them to develop a unique design philosophy.

The scope and range of talent and skills acquired, offers tremendous opportunities to students to move into various segments of industry, for placements and further expertise.

Course Overview:

The fashion industry is a creative, enterprising, multifaceted industry that is vital to our economic and personal well-being. Fashion is a form of expression not just of one’s individuality but also a means to communicate one’s values and mission.

The B. Design Degree in Fashion Design & Management allows for students to acquire a thorough background in all aspects of the fashion industry. It aims to prepare students to explore various facets of the fashion industry and have a better understanding of how they can be the instrument of change.

Our brand of education helps students learn how fashion can collaborate with science and technology to create a new future: one that has a positive impact on the environment and society. With a more meaningful and purposeful vision students will be able to successfully contribute to this fast paced and ever changing industry.

The curriculum focuses not just on fashion design but also on fashion management, which is in growing demand in this fast-changing field. The course will nurture the design potential of students, train in technicalities and craft of fashion design, while applying design thinking to real life briefs. It will also encourage and develop leadership skills amongst students leading them to the path of entrepreneurship and management.

It will help students develop competencies in styling, merchandising, marketing and management of fashion goods from high street to luxury categories, there by preparing them for a wide range of career opportunities. Our brand of fashion education nurtures creativity while providing a rigorous grounding in the practical and technical skills needed for career success, exposing students to real demands and practices of the fashion world.


  • Articulate fashion and design ideas verbally, visually, and digitally to support future careers.
  • Acquire problem-solving approach to design innovation and develop global competencies.
  • Nurture creativity and encourage professionalism and entrepreneurship in the field of fashion and design.

Our Curriculum

This program will help students climb up the ladders of the hierarchical learning goals with the aim to achieve the following goals:

The curriculum has been designed keeping the needs of the industry in mind. On completion of the course, students will have ample career opportunities to choose from.

Core Papers

  • Design Fundamentals
  • Visualisation & Drawing Techniques
  • Material Exploration & Craft Studies
  • History of Art & Design
  • Design Process & Research
  • Fabric Studies & Textiles
  • Fashion Illustration & CAD
  • Fashion History & Theory
  • Pattern Development
  • Garment Construction & Draping
  • Fashion Styling
  • Design Marketing & Management
  • Buying, Merchandising & Product Fundamentals
  • Fashion Project

Fixed Electives

  • Entrepreneurship & Professional practice
  • Technology & Sustainability
  • Retail & E-commerce
  • Visual Communication
  • Luxury & Design
  • Fashion Journalism

Free Electives

Students will choose courses from other disciplines

Ability Enhancement/Skill Enhancement Courses

Learning in Action

In our design programs, our engagement to shape our student’s future will always be intense and pervasive. Every aspect of life demands a new approach and solution. Student’s will graduate as fully trained design professionals & managers with expertise in fashion & interiors. We aim to produce a student who would be an adaptive lifelong learner, passionate, professional and enthusiastic. Our students will be unique because they have the freedom to design a career of their choice.

Experiential Learning – Students experience learning through real life projects in the form of industry internships. They will have opportunities to interact with industry professionals as well via masterclasses.


IILM’s Placement Office supports students in pursuing internships across diverse professional settings within the design industry. Students could choose to work with designers or design houses, as merchandisers at export or buying houses, as design consultants with high street to luxury brands, as stylists and content creators with ecommerce portals or magazines to name a few.

Career Prospects:

Fashion Designer | Fashion Entrepreneur | Fashion Buyer | Merchandiser | Fashion Stylist | Fashion Content Creator | Fashion Journalist | Fashion Luxury Consultant
Ask Admissions staff all your questions
For PGDM/MBA Applicants
Nivedita Ghosh Roy
For the Undergraduate and MA Applicants
Aastha Kaushal
For the Undergraduate and MA Applicants
Manindra Tripathi
Admissions Open for 2024
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